Frequently asked questions
Straight answers before you run a check or start improving your website for AI-powered search.
What is AI search visibility?
AI search visibility is how clearly AI tools can understand your business, services, location and trust signals well enough to mention or summarise you in relevant answers.
Can this guarantee my website appears in ChatGPT or Gemini?
No. No tool can guarantee inclusion in AI answers. The aim is to improve the signals AI systems use to understand, trust and explain your business.
How is AI visibility different from normal SEO?
Traditional SEO focuses on rankings and search results. AI visibility focuses on whether answer engines can interpret your business clearly and confidently.
What does AI Business Checker look at?
It checks visible website signals such as content clarity, trust signals, page structure, location clarity, AI readability and practical files such as robots.txt and llms.txt.
Do I need technical skills?
No. The report is written in plain English. You can use the recommendations yourself or pass the fix plan to your web designer.
What is llms.txt?
llms.txt is a simple website file designed to give AI systems clearer guidance about important pages, business details and useful content. It is not a magic ranking switch, but it can support clarity.
Should local businesses care about AI search?
Yes. Customers increasingly ask AI tools for recommendations, comparisons and local service advice. Clear service, location and trust signals can help reduce confusion.
What should I fix first?
Start with a clear homepage summary, visible services and locations, useful FAQs, strong contact/trust signals and clean internal links between important pages.
AI visibility guides
Use these guides to understand why websites get missed by AI tools and what to improve first.
Why your website is not showing in ChatGPT
Common reasons business websites are missed by AI tools and what to fix first.
Read guide → 02How to show up in ChatGPT search results
Practical steps to make your website easier for AI tools to understand.
Read guide → 03AI SEO vs traditional SEO
How AI visibility differs from old-style search optimisation and why both matter.
Read guide → 04What is AI search visibility?
A plain-English explanation for business owners who want to understand AI search.
Read guide → 05What is llms.txt?
What this AI guidance file is, what it can do and whether your site needs one.
Read guide → 06How to make your website AI-readable
Improve clarity, structure, trust signals and answer-style content.
Read guide → 07Google AI search visibility for small businesses
How small business websites can prepare for Google AI-powered search.
Read guide → 08Answer engine optimisation for local business
How answer engines and AI assistants choose which businesses to recommend.
Read guide → 09Why AI tools do not understand your website
Website issues that stop ChatGPT, Claude and AI search tools understanding your business.
Read guide →Check your own website in under 30 seconds
Run a free AI visibility scan and see which signals are already working and which areas need improvement.
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